SENIOR ART DIRECTOR
SENIOR ART DIRECTOR
Hi there! I’m a creative professional with 14 years of experience, currently Head of Creative at tonies®. Over the past three years, I’ve built and led a high-performing team, introduced new processes to streamline production and improve creative output, and delivered globally recognised, best-in-class assets. My expertise spans brand collateral—from POS design and packaging to AR/VR, AI-driven creative, and experiential campaigns—working across industries like pharma, entertainment, F&B, tech, and kids. I thrive on crafting creative solutions that exceed objectives and resonate with audiences.
Outside work, I’m a mum to a funny 1-year-old boy, a food lover, and a travel photography enthusiast. Check out some of my projects below—I’d love to share my journey with you!
